Kritika Narula - Content Marketing Strategist for SaaS & Tech Companies
I help SaaS tools and tech companies in education, health, careers, and productivity grow thoughtfully through content + community. 8+ years driving social change through strategic storytelling.
Freelance journalist + writer. Work from anywhere enthusiast. Speak fluent marketing.
Communications strategist and writer with over 8 years of experience, working with mission-driven organisations, helping them amplify voices and narratives that drive social change. With a sharp editorial eye, I specialise in blending storytelling, research, and digital savvy across media, editorial, and brand platforms.
Target Industries
Content Strategy & Editorial Direction
Developing comprehensive content frameworks that align with business objectives and audience needs.
Multi-stakeholder Engagement
Building bridges between diverse groups to create unified messaging and collaborative outcomes.
Development Communications & Advocacy Writing
Crafting compelling narratives that drive social change and support development initiatives.
Human-interest Storytelling
Creating authentic, engaging stories that connect with audiences on an emotional level.
Workshop Facilitation
Leading interactive sessions that build skills and foster collaborative learning environments.
CMS Management
Optimizing content management systems for efficiency, scalability, and user experience.
Services & Proven Results
Transforming businesses through strategic content marketing with measurable outcomes
Content-Driven Marketing Campaigns
Strategic campaigns that engage audiences and drive conversions through compelling storytelling and data-driven insights.
Organic Blog Traffic Growth
SEO-optimized content strategies that boost organic visibility and attract qualified leads to your website.
Community Newsletter Strategy
Engaging newsletters that build loyal communities and drive consistent engagement with your brand.
Revenue-Generating Content
High-value eBooks and whitepapers that establish authority and directly contribute to revenue growth.
Annual Reports & Case Studies
Comprehensive reports and compelling case studies that showcase impact and build credibility.
Stakeholder Interviews & Field Stories
Authentic storytelling through stakeholder interviews and field research that humanizes your brand.
Measurable Impact
Users reached through content-driven campaigns in just 2 months
Increase in organic blog traffic for client websites
Higher open rates compared to industry average for newsletters
Direct revenue generated from a single eBook publication
Trusted by Leading Organizations
Ready to grow your SaaS through content?
Let's Work TogetherProfessional Journey
Building expertise through diverse experiences in communications, marketing, and strategic consulting
Communications Consultant & Writer
- Strategic communications for UNICEF India
- Content strategy for International Potato Center
- Research communications for Columbia Water Center
- Impact storytelling for Mobius Foundation
Fractional Head of Marketing & Content
- Won Employability Impact PIEoneer Award
- Platform adopted by 80+ universities
- Led content strategy and brand positioning
Research Assistant
- Contributed to cutting-edge research projects
- Data analysis and research methodology
- Academic publication support
Education
MSc Media Management (Distinction)
- Graduate Award
- Adam Smith Business School
- International Leadership Scholarship
Bachelor's Commerce (Honours)
- Editor-in-Chief, Think Tank
- Principal's Honour Roll
Professional Certifications
What Clients Say
Let's Connect
Ready to create compelling content that drives results? Let's discuss your project.